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Leisure Management - Leisure news, jobs, features, products and diary dates
01 May 2024 Leisure Management: daily news and jobs
 
 
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SELECTED ISSUE
Health Club Management
2015 issue 10

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Health Club Management 2015 issue 10
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3   Editor’s letter: Active Every Day
The activity sector has to act now to embed the Active Every Day message in the public psyche, making it as potent a health mantra as Five a Day, says Kate Cracknell

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8   Letters: Write to reply
This month’s post bag was full of letters about ukactive and CIMSPA’s efforts to drive professionalism in the sector. What are your thoughts?

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12   News round-up:
Sports Direct Fitness finds the formula for its roll-out, National Fitness Day hits the headlines, Precor signs deal with Spinning, and LA fitness’ Arthur McColl heads to Anytime Fitness in Australia

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20   International news:
Elements set to open two more clubs in Frankfurt, and World Class Russia opens largest club to date

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22   IHRSA update: Ken Hughes
Personalisation of products and services is the key to future-proofing your fitness business, says Ken Hughes of Glacier Consulting

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24   ukactive update: Business works out
ukactive’s latest report investigates best practice in the area of community wellbeing cross-sector partnerships. Executive director Steven Ward explains more

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25   Diary dates:
Are you ready for IHRSA Europe, which takes place in Marseille, France this month? And how about SIBEC Europe, coming up in November?

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26   Talkback: Health messaging
The Royal Society of Public Health has suggested hairdressers and bar staff could push health messages. So where do health clubs fit in?

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28   Interview: Sébastien Foucan
The founder of freerunning talks to Kate Cracknell about James Bond, growing his academy network, and the vital need for everyone to move and have fun

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36   Promotional feature: Gladstone
Gladstone’s Learn2 software has revolutionised course management, with benefits for both customers and the bottom line

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38   Extreme training: To the extreme
Extreme fitness challenges such as Tough Mudder have really captured the imagination of the public. So how can health club operators benefit from the trend?

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48   Customer insight: The path to purchase
Touchstone Partners’ Tim Baker looks at the journey to becoming – and staying – a health club member

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52   Consumer trends: The Uber-all economy
The health club of the future will have to be more flexible and adaptable, says Imke Schuller of The Futures Company

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56   Technology: Up close and personal
Bryan K O’Rourke takes an in-depth look at beacon technology and considers its future implications for health and fitness clubs

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60   Interview: Chrissie Wellington
The former triathlon and Ironman world champion talks to Kate Cracknell about her new role as part of the team at parkrun

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On the cover: Casino Royale's freerunning star sees the world as his playground
 
64   Promotional feature: miha bodytec
With its use of EMS technology, just one 20-minute workout a week is all that’s needed, say the manufacturers of the miha bodytec system
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66   Nutrition & obesity: Good fat
Could brown fat offer a lifeline in battling obesity, and how do we activate it in our bodies? Kate Cracknell reviews the latest research
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72   Online fitness: Home delivery
Streaming classes into the home shouldn’t be seen as a threat to health clubs, say the experts. In fact, it could be the way to engage more people with exercise
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76   Promotional feature: Running Unlimited
Win a trip to Australia to train with a top pro cycling team, courtesy of Running Unlimited
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78   Global trends: All the rage
Stephen Tharrett of ClubIntel shares the findings from the 2015 International Fitness Industry Trend Report
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82   Studio innovations: fitness-kit.net special
New ideas to keep your studio offering up to date
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84   Supplier showcase:
We take a look at recent projects by Premier Software, D2F Fitness and Matrix Fitness
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90   Flexible memberships: Come one, come all
Are ‘exercise passports’ the shake-up the industry needs to improve retention and market penetration?
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98   Research: Hot topic
Regular exercise can help reduce hot flushes in menopausal women, and could provide a natural alternative to HRT
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